Every policy, in one place.
Plain-English terms, a marketing-friendly refund policy, and per-service supplemental terms. We update this library whenever anything material changes.
Terms of Service.
The master agreement that governs your law firm's use of Juris Marketing Lab's services. Plain English, country-aware for US, UK, Canada, and Australia.
Refund & satisfaction policy.
How we handle refunds, our 14-day cooling-off, and our 'alternative work' guarantee for everything in between.
Privacy Policy.
What we collect, why, who we share it with, and how to opt out. Country-aware for US, UK, Canada, and Australia.
Every service gets its own contract.
These supplemental terms sit on top of the master Terms of Service. Where they conflict, the supplemental terms control for that service.
- 01Supplemental · Website
Hyperlocal Website Terms.
Supplemental terms for our fixed-price 300+ Page Hyperlocal Website builds for law firms — scope, ownership, and what's out of scope.
- 02Supplemental · SEO
SEO Growth Terms.
Supplemental terms for our monthly SEO Growth retainer for law firms. Includes minimum term, deliverables, and what we don't promise.
- 03Supplemental · AI
AI Optimization Terms.
Supplemental terms for our monthly AI Optimization (AEO/GEO) retainer for law firms. Covers third-party AI engine dependencies and citation caveats.
- 04Supplemental · Ads
Ads Management Terms.
Supplemental terms for our Google + Meta ads management for law firms. Separates management fee from ad spend.
- 05Supplemental · CRM
CRM & Automations Terms.
Supplemental terms for the CRM & Automations retainer for law firms. Data ownership, messaging consent, automation scope, and what's out of scope.
- 06Supplemental · Link Building
Link Building Terms.
Supplemental terms for our monthly Link Building retainer for law firms. Whitehat-only methodology, anchor approval, and no-PBN guarantee.
- 07Supplemental · Receptionist
Virtual Receptionist Terms.
Supplemental terms for the Virtual Receptionist retainer for law firms. Call-handling scope, hours of cover, consultation booking authority, and call-recording consent.
- 08Supplemental · Reviews
Reviews & Google Business Terms.
Supplemental terms for the Reviews & Google Business retainer for law firms. Review-platform compliance, no fake reviews ever, multi-location pricing.
- 09Supplemental · Chatbot
24/7 AI Chatbot Terms.
Supplemental terms for the 24/7 AI Chatbot retainer for law firms. Grounding and accuracy limits, red-line topics, lead capture, and data handling.
Anything unclear? We'll rewrite it.
Legalese is a habit, not a virtue. If you read something on this page that's ambiguous, missing context, or just badly worded — tell us. We'll rewrite the document and re-publish it for everyone, with the change date logged at the top.